Glowing skin starts with proper hydration. In 2025, we will see a new wave of skincare where moisturizers take center stage, thanks to innovative ingredients and an increased focus on sustainability.
In this article, we guide you to the seven best moisturizers that really deliver visible results. The selection is based on natural ingredients, smart innovations, skin type adaptation, and user reviews.
Want to find your new favorite? Discover the trends shaping skincare and see how the right moisturizer can change your skin – and your routine – for the better.
Why is Moisturizer Important for Radiant Skin?
Choosing the right moisturizer is crucial for your skin's radiance and well-being. Regardless of your skin type, hydration is a fundamental part of an effective skincare routine. But why is moisturizer so important for achieving radiant skin?
The role of hydration in skin health
The skin's ability to retain moisture is central to both appearance and function. A balanced moisture level helps keep skin feeling soft, elastic and protected from external stressors. A lack of hydration can quickly lead to skin feeling tight, irritated and losing its natural glow.
The risks of dehydrated skin are many:
- Premature aging, such as fine lines and wrinkles.
- Increased sensitivity and irritation.
- Dullness and uneven skin tone.
Research shows that regular use of moisturizer reduces the appearance of fine lines by up to 20%. If you want to delve deeper into how different substances actually affect the skin's barrier and hydration, you can read more about More Effective Moisturizers Through Research . It's clear that a good moisturizer is the foundation for a healthy skin barrier.
The difference between different types of moisturizers
There are two main types of moisturizers: water-based and oil-based. Water-based moisturizers are often lighter and suitable for normal to oily skin, while oil-based varieties provide more nourishment and protection for dry skin.
| Type of moisturizer | Texture | Suitable for skin type | Example ingredients |
|---|---|---|---|
| Water-based | Light, gel | Oily/combination | Hyaluronic acid, glycerin |
| Oil-based | Creamy, rich | Dry/sensitive | Oils, ceramides |
Ingredients like hyaluronic acid and glycerin work by binding moisture to the skin and preventing dehydration. According to statistics from 2024, 67% of Swedes choose products with natural ingredients, indicating a shift towards more conscious choices in moisturizers.
Skincare Trends 2025
In 2025, we see sustainability and natural ingredients as more important than ever. Consumers demand products with minimal environmental impact and clear transparency about content and origin.
Popular ingredients for moisturizers in the coming years are:
- Niacinamide for even skin tone
- Ceramides that strengthen the skin barrier
- Probiotics for balance in the skin microbiome
Eco-friendly packaging and transparency around the production chain are also becoming increasingly important. The new generation of moisturizers combines science, sustainability and visible results.
How to choose the right moisturizer for your skin type
Finding a moisturizer that is tailored to your skin type is crucial for the best results. Here are some guidelines:
- Dry skin: Choose richer creams with oils and ceramides.
- Oily/combination skin: Opt for light, water-based gel creams.
- Sensitive skin: Avoid perfume and alcohol, look for hypoallergenic alternatives.
Dermatologists also recommend adjusting your moisturizer according to the season. During the winter, your skin may need a heavier cream, while the summer requires lighter textures. By listening to your skin and adjusting your skincare routine, you can ensure that your moisturizer always provides optimal protection and radiance.
7 Best Moisturizers for Glowing Skin in 2025
Finding the right moisturizer can be crucial to your skin's radiance and well-being. In 2025, we see a clear focus on natural ingredients, innovative formulations and adaptation to different skin types. Below are the seven best moisturizer products that deliver visible results and high user ratings. If you want to explore more options, please visit facial moisturizer where a wide range for different needs is collected.
Éclore Natural Moisturizer (Price: 349 SEK)
Éclore Natural Moisturizer is a pioneer in the natural moisturizer segment. With organic oils, hyaluronic acid and vitamin E, it offers both deep hydration and nourishment to the skin. The cream is free of parabens and synthetic fragrances, making it particularly suitable for sensitive skin.
- Key ingredients: Organic oils, hyaluronic acid, vitamin E
- Benefits: Long-lasting hydration, light texture, quickly absorbed
- Unique features: Made in Europe, sustainable packaging, free shipping on larger purchases
Éclore Natural Moisturizer is suitable for all skin types but is particularly appreciated by eco-conscious consumers looking for everyday luxury. Users report that their skin feels soft, supple and has a natural glow after just a few days. The downside is that it is only available online and has a slightly higher price range. However, it is an investment that provides visible results and strengthens the skin's barrier.
Clinique Moisture Surge 100H Auto-Replenishing Hydrator (Price: approx. SEK 340)
Clinique Moisture Surge is an iconic moisturizer with a gel-based, oil-free formula. It is hypoallergenic and contains aloe vera bio-ferment and hyaluronic acid, which provides intense hydration for up to 100 hours.
- Key ingredients: Aloe vera bio-ferment, hyaluronic acid
- Benefits: Light, cooling, absorbs quickly, doesn't stick
- Unique properties: Also suitable for sensitive and acne-prone skin, dermatologically tested
This moisturizer is popular with all skin types, especially those who spend a lot of time in dry or air-conditioned environments. Many people appreciate the fresh feeling and the fact that it does not leave a greasy film. However, extremely dry skin may need a richer moisturizer as a complement, but for most people it gives a clearly hydrated and fresh appearance.
CeraVe Moisturizing Cream (Price: approx. SEK 179)
CeraVe Moisturizing Cream is an affordable moisturizer that is suitable for both face and body. Ceramides and hyaluronic acid strengthen the skin barrier and preserve the skin's natural moisture balance.
- Key ingredients: Ceramides, hyaluronic acid
- Pros: Unscented, large packaging, mild formula
- Unique properties: Developed in collaboration with dermatologists, recommended for dry and sensitive skin, even for children
Users appreciate that this moisturizer is simple, effective, and leaves skin soft without irritation. However, it doesn't have the luxurious feel of some premium options and has a neutral scent. For those looking for a reliable, multi-purpose moisturizer, this is a great choice, especially for the whole family.
La Roche-Posay Toleriane Sensitive Riche (Price: approx. SEK 215)
La Roche-Posay Toleriane Sensitive Riche is a hypoallergenic moisturizer without alcohol or perfume. It is enriched with glycerin, ceramides and niacinamide to soothe and protect sensitive skin.
- Key Ingredients: Glycerin, Ceramides, Niacinamide
- Benefits: Soothes and reduces redness, light consistency, also suitable for children
- Unique features: Clinically tested on sensitive skin, dermatologist recommended
This moisturizer is specially formulated for intolerant and allergy-prone skin. Many users report reduced irritation and increased comfort. For really dry skin it may be a bit insufficient, but for sensitive and easily irritated skin types it is a safe choice.
Lumene Nordic Hydra Intense Hydration 24H Moisturizer (Price: approx. SEK 249)
Lumene Nordic Hydra is a lightweight gel cream that provides long-lasting hydration for up to 24 hours. With Nordic spring water and organic birch sap, it combines the power of nature with modern skincare technology.
- Key ingredients: Nordic spring water, organic birch sap
- Benefits: Vegan, fresh scent, absorbs quickly
- Unique features: Recycled packaging, suitable for normal to combination skin
This moisturizer is particularly popular with younger and environmentally conscious consumers. Despite the light consistency, the skin feels moisturized and refreshed. However, for very dry skin, a richer moisturizer may be needed as a complement for the best effect.
Bioderma Atoderm Crème (Price: approx. SEK 169)
Bioderma Atoderm Crème is an intensely hydrating and barrier-strengthening moisturizer. It is free of perfume and parabens and is suitable for both face and body, even for babies.
- Key Ingredients: Barrier Strengthening Complex
- Benefits: Affordable, large packaging, clinically proven effect on atopic skin
- Unique properties: Suitable for dry, very dry and atopic skin
This moisturizer is recommended by many dermatologists for its barrier-strengthening properties. The consistency is slightly thicker than others, which may feel heavy for some skin types. However, for those with extremely dry or atopic skin, this is one of the most effective options on the market.
Kiehl's Ultra Facial Cream (Price: approx. SEK 320)
Kiehl's Ultra Facial Cream is a lightweight yet intensely hydrating moisturizer containing squalane, glycoprotein and glycerin. It is well known for protecting the skin even in extreme weather conditions.
- Key Ingredients: Squalane, glycoprotein, glycerin
- Pros: Suitable for day and night, non-comedogenic, cult favorite
- Unique features: Tested during Arctic expeditions, proven effectiveness
This moisturizer is a popular choice among active people and those exposed to the elements. Despite containing some synthetic ingredients, users find that it leaves skin feeling soft, hydrated, and protected from dryness. The price is higher than average, but the effectiveness and user experience justify the investment.
Comparison Chart: 7 Best Moisturizer Products 2025
| Product | Price | Key ingredients | Skin type | Benefits | Disadvantages |
|---|---|---|---|---|---|
| Éclore Natural Moisturizer | 349 kr | Organic oils, hyaluronic acid, vitamin E | Everyone, especially sensitive | Natural, long-lasting hydration | Online only, higher price |
| Clinique Moisture Surge | 340 SEK | Aloe vera bio-ferment, hyaluronic acid | Everyone, even acne-prone | 100h hydration, light | Needs to be supplemented for extremely dry skin |
| CeraVe Moisturizing Cream | 179 kr | Ceramides, hyaluronic acid | Dry, sensitive, children | Affordable, large packaging | Simple scent, less luxurious |
| La Roche-Posay Toleriane | 215 kr | Glycerin, ceramides, niacinamide | Sensitive, child | Soothes, reduces redness | Less moisturizing for dry skin |
| Lumene Nordic Hydra | 249 kr | Spring water, birch sap | Normal, combined | Vegan, fresh scent | Insufficient for extremely dry skin |
| Bioderma Atoderm Cream | 169 kr | Barrier-strengthening complex | Dry, atopic, children | Affordable, clinically tested | Slightly oily texture |
| Kiehl's Ultra Facial Cream | 320 kr | Squalane, glycoprotein, glycerin | Normal, dry, active | Protects against weather, non-comedogenic | Higher price, synthetic ingredients |
With this overview of the best moisturizers of the year, it will be easier to find the right option for your skin type and needs. Whether you are looking for natural ingredients, high-tech innovations or affordable options, there is a moisturizer that suits you. When choosing your next moisturizer, think about what features are most important to you and how the product best complements your skincare routine.
How We Chose the Best Moisturizers of 2025
Finding the best moisturizer is a process that requires careful evaluation. We have reviewed a wide range of products to ensure that each moisturizer on this list meets high standards for efficacy, safety and ease of use. Our goal is to provide you with a transparent overview so you can make an informed choice for your skin health.
Selection criteria and testing process
We prioritized moisturizers that contain natural, dermatologically tested ingredients. We focused on finding creams free of parabens, synthetic fragrances, and harsh chemicals. All products have been reviewed based on user reviews and expert opinions to ensure that each moisturizer delivers visible results and is suitable for different skin types.
Innovation and sustainability have been central aspects in the selection. We have particularly taken into account environmentally friendly packaging and ethically sourced ingredients. For those of you with sensitive skin, it is recommended to read more about Skincare for sensitive skin for further guidance on the right moisturizer.
Sources and research
The selection of moisturizers has been based on current market data from leading beauty magazines, consumer tests and dermatological studies. Statistics show that over 80% of Swedes prioritize hydration in their skincare routine. We have analyzed products that have received high ratings in independent tests and have been awarded awards for their moisturizing properties.
To ensure objectivity, we have compared price, ingredients and user experiences. Only the moisturizer products that meet these requirements have been included in our top list.
Expert tips for maximizing the effects of moisturizer
To get the most out of your moisturizer, always apply it to damp skin. This helps the moisturizer to lock in moisture and provides better results. Combining serum and moisturizer can enhance the effect, especially if you also use sunscreen during the day.
| Tips for optimal effect | Description |
|---|---|
| Apply to damp skin | Increases the absorption of moisture cream |
| Combine with serum and sunscreen | Strengthens and protects the skin barrier |
| Adjust quantity and type according to season | Switch to a richer moisturizer when it's cold. |
By following this advice, you can improve your skin's radiance and long-term health.
Common mistakes to avoid
A common mistake is using the wrong type of moisturizer for your skin type or over-applying the product. Many people forget to read the ingredient list, which can lead to allergic reactions or irritation. According to statistics, 1 in 4 Swedes change moisturizer during the winter to meet their skin's needs.
Ignoring the seasonal effects on your skin is also a pitfall. Always choose a moisturizer that is tailored to your skin type and season for best results.
Frequently Asked Questions about Moisturizer and Skin Care 2025
Navigating questions about moisturizer and skincare can be challenging, especially when trends and recommendations are constantly changing. Here are answers to the most frequently asked questions for 2025, backed by practical tips and current research.
How often should you use moisturizer?
Dermatologists recommend applying moisturizer both morning and evening to maintain the skin's optimal moisture balance. In very dry climates or if you spend a lot of time outdoors, it may be wise to reapply during the day. Choosing the right moisturizer is crucial to getting the best possible effect. For those of you looking for a product adapted to daily use, there is a collection of inspiration at Day cream with moisturizing effect .
Can you use the same moisturizer all year round?
It's common to want to use your favorite moisturizer year-round. But your skin's needs change with the seasons. During the winter, richer moisturizers are often needed to protect against cold and dry air, while lighter formulations are better suited for the summer. Many people choose to have two different varieties to give their skin the right nourishment and protection all year round.
What ingredients should be avoided?
When choosing a moisturizer, you should be aware of ingredients such as parabens, mineral oils and synthetic fragrances, as these can irritate and clog pores. Statistics show that 54 percent of consumers actively avoid synthetic additives. If you want to know more about how active ingredients affect skin health, you can read current research on vitamins and skin health .
How do you combine moisturizer with other skincare products?
An effective routine starts with cleansing, followed by serum, then moisturizer, and finally sunscreen during the day. Avoid overloading your skin by choosing products that complement each other. Adjust the amount of moisturizer according to your skin's condition during the day. Remember to give each product time to absorb before the next step.
Are more expensive moisturizers always better?
Price doesn't always reflect effectiveness. An affordable moisturizer with the right ingredients can provide just as good results as high-end alternatives. It's often a matter of finding the product that suits your skin type and lifestyle. Many consumer tests show small differences in effectiveness between budget and premium.
What is the best way to store moisturizer?
To extend the shelf life of your moisturizer, store it in a cool, dark place and tightly closed. Avoid direct sunlight and heat, especially if the product contains sensitive ingredients. When traveling, it is smart to use smaller packages and always check the expiration date.
Now that we’ve covered the top tips and most innovative moisturizers for 2025, you know how much of a difference proper hydration can make to your skin. If you want to nourish your skin with natural ingredients while making a sustainable choice, you’re welcome to explore Éclore’s range. Here you’ll find carefully selected products that combine quality, a sense of everyday luxury and consideration for both your skin and the environment. Take a look to find your new favorite – See our range
